Hotel Website Management
Still the main shop window, we will help to ensure that you are presented as effectively as possible to help drive bookings. We are able to assist through actual build of a new website and going development of the hotels website. Consideration is given on an impartial basis establishing the best method for your hotel. Areas of support include.
Build of a new website / Management of existing website
Undertake the build of a new website or if more appropriate practical advise and management of hotels existing website. Full access to existing website is required.
Monthly activity
Monthly activity appropriate to the season of the year including development of offers and packages
Ongoing Site Development
Development of new pages, use of imagery, updating of content et cetera
Technical Updates
Including system, theme and widget updates as well as back ups.
Performance and Analytics
Reviewing and reporting of website performance to help drive constant improvement.
Digital Marketing
Search Engine Optimisation (SEO)
Using SEO to optimise the hotels website technical configuration, and content relevance so its pages can become easily findable, more relevant and popular towards user searches, and thus improve search engine ranking.
Pay Per Click (PPC)
Use PPC to help in driving more relevant traffic to the hotels website. Requires a separate budget.
Remarketing
Delivery of targeted adverts to people who have already visited or taken action on your website. Requires a separate budget for ads.
Google Analytics
Set up and ongoing delivery of reporting suite for the monitoring of digital performance.